The Evolution of the Social Media Evangelist
I’m currently going through my annual assessment, and in completing my self-assessment, I had some time to reflect on the last year and subsequently, over my six years at Booz Allen. As I combed...
View ArticleInterested in Being at the Tip of the Spear? Be Prepared for…
Image courtesy of Flickr user Percita Over the last three years, I’ve met a lot of people who are their organization’s social media evangelist, lead, POC, pioneer, ninja, guru, etc., and I’ve met...
View ArticleIdentify the Right People to Manage Your Social Media Initiatives
Who leads your organization’s social media initiatives? Is it someone who rose up and took the role or is is someone who was assigned that role? Social media isn’t something that can just be assigned...
View ArticleDear IT Guy, Can You Actually Use the Tool You’re Creating?
Do the top developers for Google’s Android operating system use Blackberries? Do the IT guys developing Windows 7 use Macs? Do the folks at WordPress use Blogger to host their personal blogs? These...
View ArticleThe “New Media Director” Position is Just a Means to an End
We've got a long way to go... In 2010, the position of “New Media Director” within the government has become almost commonplace. From governors to senators to Departments and Agencies, now you can...
View ArticleIdentify the Right People to Manage Your Social Media Initiatives
A version of this post originally appeared on this blog last year. I'm re-posting it with a few minor modifications because I just gave a presentation based on this content at PRSA's Digital Impact...
View Article